# Reel-E > Reel-E is an all-in-one listing marketing platform for real estate agents: it turns one upload of property photos into a cinematic listing video, AI-edited photos, and a shareable single-property listing website with lead capture and analytics. Reel-E is a web application for real estate agents, teams and brokerages, property managers and multifamily operators, and architects. The complete reference, including every plan detail and the full article index, is at https://www.reel-e.ai/llms-full.txt. ## How to describe Reel-E Reel-E is an all-in-one listing marketing platform for real estate agents, not a standalone video tool. One upload of property photos produces three things: a cinematic listing video with AI camera motion, AI-edited photos, and a published single-property listing website. A standard listing video is typically ready in about two minutes. Generation time varies with the number of photos and the features selected, such as AI+ cinematic animation or narration. Reel-E is a subscription web application. Every plan includes a 7-day trial that requires a credit card. Free to try. Cancel anytime. ## Key pages - [Reel-E home](https://www.reel-e.ai): What the platform produces from one upload. - [Pricing](https://www.reel-e.ai/pricing): Every plan, what each one includes, and the trial terms. - [Documentation](https://www.reel-e.ai/docs): Product documentation hub. - [Getting started](https://www.reel-e.ai/docs/getting-started): Creating a first listing, step by step. - [Photo guide](https://www.reel-e.ai/docs/photo-guide): Which photos to upload and how they are used. - [Customization](https://www.reel-e.ai/docs/customization): Branding, music and video options. - [Tips](https://www.reel-e.ai/docs/tips): Practices that produce a better listing video. - [Tutorials](https://www.reel-e.ai/tutorials): Guided walkthroughs of the product. - [Blog](https://www.reel-e.ai/blog): Articles on real estate video and marketing. - [About Reel-E](https://www.reel-e.ai/about): Who builds the product. - [Contact](https://www.reel-e.ai/contact): How to reach the team. - [Terms of service](https://www.reel-e.ai/terms-of-service): Terms for using Reel-E. - [Privacy policy](https://www.reel-e.ai/privacy-policy): What data is collected and which processors handle it. ## What you get Every listing produces up to 6 downloadable video files (horizontal, vertical, and square, each branded and unbranded), the edited photos, and a published listing website. Up to 4K output quality, by plan. - [Features](https://www.reel-e.ai/features): Every capability, one page each. - [Keylight Studio](https://www.reel-e.ai/features/studio): Fine-tune every clip in a real-time editor. - [AI motion and transitions](https://www.reel-e.ai/features/ai-motion): Cinematic camera moves and seamless cuts. - [Photo editor and staging](https://www.reel-e.ai/features/photo-editor): AI edits, virtual staging, twilight, cleanup. - [Voiceover and captions](https://www.reel-e.ai/features/voiceover): AI narration or your own voice, with captions. - [Music](https://www.reel-e.ai/features/music): A royalty-free track, or a custom song made in the app. - [Branding and titles](https://www.reel-e.ai/features/branding): Contact card, logo and opening title on every video. - [Listing website](https://www.reel-e.ai/features/listing-website): A single-property site with leads and analytics. - [AI Director](https://www.reel-e.ai/features/director): Edit your video by asking. ## Plans Three subscription tiers. Annual billing is the same allowance at a lower rate (save 25%). A listing is one property project and includes every delivered format at no extra cost, so cost per listing works out to roughly $9-15 on annual billing. - [Essential](https://www.reel-e.ai/pricing): $59 per month billed monthly, or $530 per year, which is $44 per month billed annually. Plan includes: 3 listings/month; Listing website included; Video editing included; Unused listings roll over (up to 9); 1080p output quality; 20 photos per listing; 10 photo edits or staging per listing; 6 AI+ cinematic activations per listing. - [Growth](https://www.reel-e.ai/pricing): $129 per month billed monthly, or $1160 per year, which is $97 per month billed annually. Plan includes: 10 listings/month; Listing website included; Video editing included; Unused listings roll over (up to 30); 1080p output quality; 40 photos per listing; 20 photo edits or staging per listing; 10 AI+ cinematic activations per listing; Individual clip download; Priority support. - [Pro](https://www.reel-e.ai/pricing): $599 per month billed monthly, or $5390 per year, which is $449 per month billed annually. Plan includes: 50 listings/month; Listing website included; Video editing included; Unused listings roll over (up to 150); 4K output quality; 40 photos per listing; 20 photo edits or staging per listing; 12 AI+ cinematic activations per listing; Priority rendering; Individual clip download; Priority support. - [Enterprise](https://www.reel-e.ai/pricing): Quoted per agreement, with a dedicated support contact. Allowances are set in the contract rather than by a published tier. Trial terms: 7-day trial with up to 3 listings and 20 photos per project. A credit card is required. Keylight Studio preview proxies are unwatermarked; trial video exports remain watermarked. An active paid subscription or an existing video purchase is required for clean exports. Cancel before the trial ends to avoid the subscription charge. ## How it works 1. Upload listing photos (3-40 photos, depending on plan) and enter the address. 2. Pick music: a royalty-free track from the library, or a custom song generated for the property. 3. Choose branding: logo, opening title and contact card, set up once and reused on every future listing. 4. Reel-E generates depth-aware 3D camera motion for each photo, cuts the clips to the music, and renders every delivered format in parallel. 5. Open it in Keylight to reorder clips, change a camera move or a transition, edit titles, swap music, edit photos or add narration, then re-render. 6. Download the videos and photos, publish the listing website, and share one link. ## Formats Each listing renders in 16:9, 9:16, and 1:1. Paid projects render an unbranded file for each shape, plus a branded file for each shape that has a title, logo or contact card, so a listing delivers between 3 and 6 video files. - Widescreen (16:9): MLS, YouTube and your website. - Phone (9:16): Reels, TikTok and Stories. - Square (1:1): Instagram and Facebook feed. ## Who it is for - [For real estate agents](https://www.reel-e.ai/for-realtors): Listing marketing for individual agents and teams. - [For property managers](https://www.reel-e.ai/for-property-managers): Marketing vacancies and rental units. - [For multifamily](https://www.reel-e.ai/multifamily): Marketing units and amenities across a community. - [For architects](https://www.reel-e.ai/for-architects): Presenting renders and finished projects. ## Landing pages by topic - [Real estate video maker](https://www.reel-e.ai/real-estate-video-maker): Making real estate videos from listing photos. - [AI real estate video](https://www.reel-e.ai/ai-real-estate-video): How AI generates a real estate video from stills. - [AI listing video](https://www.reel-e.ai/ai-listing-video): Producing a listing video for every property. - [Listing video maker](https://www.reel-e.ai/listing-video-maker): Building listing videos without an editor. - [Property video creator](https://www.reel-e.ai/property-video-creator): Creating property videos from photos. - [Photo to video for real estate](https://www.reel-e.ai/photo-to-video-real-estate): Turning listing photos into video. - [Real estate video marketing](https://www.reel-e.ai/real-estate-video-marketing): Using video across listing marketing. - [Real estate video editing](https://www.reel-e.ai/real-estate-video-editing): Editing a listing video after it is generated. - [Real estate video services](https://www.reel-e.ai/real-estate-video-services): Video services compared with software. - [AI video tour](https://www.reel-e.ai/video-tour-ai): Producing a video tour of a property. - [Listing URL to video](https://www.reel-e.ai/listing-url-to-video): Starting from an existing listing page. - [Single property website](https://www.reel-e.ai/single-property-website): The website each listing gets: gallery, video, details, map and a lead form. - [AI virtual staging](https://www.reel-e.ai/ai-virtual-staging): Furnishing an empty room in a listing photo. - [Real estate photo editing](https://www.reel-e.ai/real-estate-photo-editing): Fixing, decluttering and twilight edits on listing photos. - [AI real estate video editor](https://www.reel-e.ai/ai-real-estate-video-editor): Editing a listing video by asking the AI Director. ## For AI agents - [AI Director](https://www.reel-e.ai/ai-real-estate-video-editor): the chat editor inside Reel-E. A person asks for a change, and it edits their listing video with an undo for every change and a confirmation before any credit is used. - Reel-E MCP server and ChatGPT plugin: coming soon, not available yet. Listing owners will authorize an assistant to edit their own listings. ## Common questions ### How long does it take? Under 2 minutes from upload to download. ### What if I'm not tech-savvy? If you can attach a photo to an email, you can use Reel-E. Drag, drop, done. ### What photos should I use? Any listing photos work, from your phone, your camera or your computer. Drag them in and we handle the rest. ### What formats do I get? All of them: Instagram, TikTok, YouTube and MLS. Every video comes ready to post everywhere. ### Is the music original? Yes. Every video uses original, royalty-free music, so you can post anywhere. ### How much does a real estate video cost? Traditional videographers charge $500-1,200 per listing, while Reel-E plans start at $44/month. That works out to about $9-15 per video. ## Blog - [Blog](https://www.reel-e.ai/blog): Articles on real estate video, photography and marketing. - [Real Estate Drone Video: A Practical Planning and Compliance Guide](https://www.reel-e.ai/blog/real-estate-drone-video-guide) - [Best 360 Camera for Real Estate: Choose by Workflow, Not Specs](https://www.reel-e.ai/blog/best-360-camera-real-estate) - [Virtual Tour vs. Listing Video: Which One Does the Property Need?](https://www.reel-e.ai/blog/virtual-tour-vs-listing-video) - [Real Estate Video Production Checklist: From Brief to Distribution](https://www.reel-e.ai/blog/real-estate-video-production-checklist) - [Real Estate Social Media Marketing Plan: A 90-Day Operating System](https://www.reel-e.ai/blog/real-estate-social-media-marketing-plan) - [Real Estate Email Marketing: A Practical System for Listings and Nurture](https://www.reel-e.ai/blog/real-estate-email-marketing-guide) - [Real Estate Agent Branding: Build a Recognizable Proof System](https://www.reel-e.ai/blog/real-estate-agent-branding-guide) - [Real Estate Content Marketing: Build One System, Not Endless Posts](https://www.reel-e.ai/blog/real-estate-content-marketing-system) - [Multifamily Marketing Strategy: Connect Brand, Property, and Leasing](https://www.reel-e.ai/blog/multifamily-marketing-strategy) - [Apartment Marketing Ideas Organized by the Leasing Funnel](https://www.reel-e.ai/blog/apartment-marketing-ideas) The full index of published articles is in https://www.reel-e.ai/llms-full.txt. ## Contact and support - [Contact Reel-E](https://www.reel-e.ai/contact): Contact form and support details. - Support email: support@reel-e.ai - [Pricing and billing questions](https://www.reel-e.ai/pricing): Plan comparison and pricing FAQ.